Personal Training Institute: Very Happy With Current Fitness Trends

Personal Training Institute (PTI), a Long Island, New York fitness franchise company which offers every client its "Always One-to-One Personal Training and Nutrition" plan is feeling very "bullish" on its fitness trends, according to CEO, Evan A. Kaplan. "We are seeing more new clients with a renewed or new focus on their general health and fitness over the past few months, we are able to recruit more qualified trainers than at any time in the past and we are receiving more inquiries about franchising." "We are confident that our national economy will see a positive turn-around, but meanwhile we are trying to figure out how to keep our clients as focused on their health tomorrow as they are today," added Kaplan. "We are just thrilled that people are focusing more on their health," he added. According to Carol Kur, company co-founder and registered dietician and nutritionist, PTI is hearing clients say that this time of concern on many other fronts is helping to drive their increased, renewed and even new attention to fitness. "It seems like more people have taken this time to refocus on their own health, and we could not be happier. We are also having an easier time recruiting highly-qualified personal fitness trainers and nutritionists than in the recent past." Some new staffers are coming from other professions in search of career change and yet others are coming from less satisfying fitness alternatives.

PTI provides every client their own personal fitness trainer and personal nutritionist. Unlike many gyms that offer personal services for an additional fee, PTI's primary business is personal attention to their client's fitness goals. Personal training and nutrition were once associated only with the rich and famous, but PTI is breaking that stereotype by providing affordable personal fitness attention to a mass audience.

The company has entered the fitness franchise arena at precisely the correct moment, as personal training has been listed as the top fitness trend for 2008, according to sources such as MedicineNet.com and the American Council on Exercise. PTI has added the elements of exercise equipment and personal nutrition counseling to the personal training model. "So much of losing weight and establishing a healthy lifestyle starts with what you eat," said Kur. We also find that our clients are thrilles that we use real life strategies and no fad diets, special mail order foods or fad exercise programs. PTI uses tried and true methods which revolve around the personal attention of a professional fitness trainer and nutritionist for every client.

About Personal Training Institute Founded in 1987 by Evelyn Knapp, an exercise physiologist, and Carol Kur, a registered dietician, the two envisioned a need and value for a one-to-one strength training program using the latest equipment technology, accompanied by individualized nutrition counseling using real food --and no fad diets. PTI distinguishes itself from traditional 'self-service gyms' by providing each of its clients his/her own personal fitness trainer during each visit and the services of a nutrition consultant for individualized eating plans. Personal Training Institute headquarters is located at 500 N. Broadway, Jericho, NY. For more information, please visit www.personaltraininginstitute.com .

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