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Wednesday, March 08, 2006
The month-long campaign kicked off with heart health awareness daily alerts on Truestarhealth.com. Truestar experts explored issues of heart health in all key areas of health.
Dr. Natasha Turner, Truestar's Vice President of Natural Medicine, explored topics such as top supplements for keeping the heart healthy and tracking risk factors for risk of heart disease.
The health alerts spawned fluttering hearts everywhere. The ad campaigns featured powerful key messages such as "Love Yourself First" and "Love Letters"� a competition for new members of Truestar for Women Nutrition & Fitness Centers to submit a love letter written to themselves.
Back at Headquarters, things got casual when Truestar staff paid to wear jeans to work everyday, appropriate attire for the brisk half-hour walks led by exercise experts in the afternoons. The doctors from The Truestar Health & Wellness Clinic kept everything in check by setting up blood pressure test areas.
After hours, the staff enjoyed a swanky Valentine Martini Event which proved how libations and cuisine (everything in moderation) can be served up healthy and still be sexy! And, just when the hearts of staff might have had enough, compilation CDs with staff picks for favourite "true love" and "love hurts" songs were sold to pick up the final pieces of Truestar's love story � several hundreds of dollars raised for the Heart and Stroke Foundation.
Truestar Health (www.truestarhealth.com) is the world's most extensive online health and personal profiling system founded in 2001 by Tim Mulcahy, one of North America's leading entrepreneurs. Truestar for Women Nutrition & Fitness Centers are benchmarking health and wellness programs for women in Canada. Over 35 centers have opened in Ontario since August 2004.
TRUESTAR HEALTH INC.
55 St. Clair Avenue West, 6th Floor, Toronto.
For more information, visit www.truestarhealth.com and www.truestar.com
For More Infromation Please contact:
Chantal Richard
Phone: 647-435-6652
Email: [email protected]
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Truestar Health Inc
Toronto,
ON
Phone: (647)435-6661
Fax: (647)435-7803