What Does It Take To Stay Competitive In The "survival-ofthe-fittest" Shakedown In The Floral Industry?

What does it take to stay competitive in the "survival-ofthe- fittest" shakedown in the floral industry? Eddie Wingrat, long-term member of a Baltimore Inner Circle cites his membership in a business peer group as one of his most winning strategies. He's quoted in the January 2005 edition of Floral Management, the authoritative publication from the Society of American Florists.

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